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Tag : social media marketing

20 Jan 2011

What is Twitter Marketing for your business?

Tip 1: Just be your normal self and you’ll be fine The beauty of Twitter is that it’s a huge global community of human (mostly; there are spammer accounts but they’re easy to recognise, block and report to the authorities). So do show your human side, especially when using your business account. Talk about things that matter to you and your business associates: comical things that your children say or do, recent accomplishments, your favourite singer or movies, and so […]

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Social Media Marketing 0
20 Jan 2011

What is Facebook’s advertising revenue? $1.86billion!

It turns out Facebook is a lot like Google after all. As the social network steams past 650 million global users, its business is looking more like Google’s in that the majority of its ad sales now come from small- and medium-size companies that make use of its self-serve ad system, a model that turned Google into a $200 billion behemoth during the past decade.

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Social Media Marketing 0
10 Jan 2011

Bing Instant, Social Search & SERPS in 2011

Last year in 2010, internet business marketers saw a tremendous amount of innovation and growth in the social media and search space. Google introduced Instant, Bing and Yahoo completed the organic and paid search transition of their Search Alliance, Facebook handed over exclusive “Like” data access to Microsoft, and Google +1 has everyone guessing what’s coming next. Here are six predictions expected to unfold from key players in social media and search for 2011. 6 Predictions for 2011

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Search Engine Optimisation / Social Media Marketing 0
07 Jan 2011

PPC in 2011

Most would agree that 2010 was a good year for the Pay per click (PPC) industry. Google AdWords continued to innovate and lead the marketplace. The floundering Yahoo Search Marketing merged with Microsoft adCenter to form the stronger Search Alliance. Facebook continued to make strides in creating a substantial PPC-based social media advertising platform. Twitter has came up with its “promoted tweets”. So where does that leave us for the New Year? What can we expect from the world of […]

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Search Engine Optimisation / Social Media Marketing 0
07 Jan 2011

Use Social Media to boost your SERP ranking

Have you always thought that Social Media is more of a leisure activity and can’t be use seriously for any business benefits? Think again. Social media can be used for more than branding, customer service, PR, and retention. It can also be used to support your rankings in the SERPs. Of course, social media links are a bit different from the kind of links you get from normal sites, so you have to build a separate social media marketing links […]

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Search Engine Optimisation / Social Media Marketing 0